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    Best and worst practice: a case study of qualitative gender balance in Irish broadcasting


    O'Brien, Anne and Suiter, Jane (2017) Best and worst practice: a case study of qualitative gender balance in Irish broadcasting. Media, Culture and Society, 39 (2). pp. 259-269. ISSN 0163-4437

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    Abstract

    This article focuses on the gender of voices chosen as sources and presenters of radio news coverage in Ireland. The study examines the best and worst case studies across public and private sector broadcasters and argues that the question of gender balance in broadcasting goes beyond the simple issue of quantitatively proportionate participation to require a more complex and qualitatively fair and balanced presentation of women within news programming. We find a very clear gender bias with male-dominated coverage in both public and private sectors but with greater stereotyping by the latter.

    Item Type: Article
    Keywords: best practice; broadcasting; gender; radio; representation; women;
    Academic Unit: Faculty of Arts,Celtic Studies and Philosophy > School of English, Media & Theatre Studies > Media Studies
    Faculty of Social Sciences > Research Institutes > Maynooth University Social Sciences Institute, MUSSI
    Item ID: 11723
    Identification Number: https://doi.org/10.1177/0163443716686942
    Depositing User: Anne O'Brien
    Date Deposited: 18 Nov 2019 12:02
    Journal or Publication Title: Media, Culture and Society
    Publisher: Sage
    Refereed: Yes
    URI:
    Use Licence: This item is available under a Creative Commons Attribution Non Commercial Share Alike Licence (CC BY-NC-SA). Details of this licence are available here

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