Su, Peiran and McNamara, Peter (2012) The impact of failure experience in product development on knowledge usage and financial performance of the firm. In: 11th World Congress of the International Federation of Scholarly Associations of Management., June 2012, Limerick, Ireland.
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Abstract
We focus on the relationships between failure experience in product development and
two aspects of R&D intensive firms, knowledge usage and financial performance. We
hypothesize a positive relationship between failure experience and knowledge usage, as well as a
curve linear (inverted U-shaped) relationship between failure experience and financial
performance. We further propose that exploration in product development positively moderates
the impact of failure experience on knowledge usage and negatively moderates the impact of
failure experience on firm financial performance. A longitudinal study on 165 firms in the global
pharmaceutical industry from 1990 to 2008 generally supports the hypotheses.
Item Type: | Conference or Workshop Item (Paper) |
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Keywords: | Learning From Failure; Product Development; Knowledge Usage; Firm Performance; Exploration Contingency; |
Academic Unit: | Faculty of Social Sciences > School of Business |
Item ID: | 15770 |
Depositing User: | Peter McNamara |
Date Deposited: | 05 Apr 2022 11:18 |
Refereed: | Yes |
URI: | https://mural.maynoothuniversity.ie/id/eprint/15770 |
Use Licence: | This item is available under a Creative Commons Attribution Non Commercial Share Alike Licence (CC BY-NC-SA). Details of this licence are available here |
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