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    Tariff Policy Towards a Monopolist in the Presence of Persuasive Advertising

    Leahy, Dermot (1992) Tariff Policy Towards a Monopolist in the Presence of Persuasive Advertising. The Economic and Social Review, 24 (1). pp. 51-61. ISSN 0012-9984

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    This paper considers the positive and normative aspects of tariffs and advertising taxes in a situation in which a foreign monopolist chooses advertising as well as output. On the positive side it is shown that under certain circumstances a tariff will induce a fall in the domestic consumer price of the import. On the normative side the paper demonstrates that an import subsidy can be optimal under two different specifications of the welfare function.

    Item Type: Article
    Keywords: Tariff; Policy; Monopolist; Persuasive Advertising;
    Academic Unit: Faculty of Social Sciences > Economics, Finance and Accounting
    Item ID: 8478
    Depositing User: Dermot Leahy
    Date Deposited: 18 Jul 2017 15:54
    Journal or Publication Title: The Economic and Social Review
    Publisher: Tara
    Refereed: Yes
    Use Licence: This item is available under a Creative Commons Attribution Non Commercial Share Alike Licence (CC BY-NC-SA). Details of this licence are available here

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