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Lawton, Thomas C. (2003) Managing Proactively in Turbulent Times: Insights from the Low-Fare Airline Business. Irish Journal of Management, 24 (1): 11. pp. 173-193. ISSN 1649-248X
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Abstract
Presents a study which examined the strategic management principles and operational processes of leading low-fare airlines and established the best practice for airline management. Strategic management in the airline business; Information on the low-fare business paradigm; Performance of low-fare airlines in time of crisis.
| Item Type: | Article |
|---|---|
| Keywords: | Business Strategy; Competition; Innovation; |
| Academic Unit: | Faculty of Social Sciences > School of Business |
| Item ID: | 20173 |
| Depositing User: | IAM School of Business |
| Date Deposited: | 08 Jul 2025 11:41 |
| Journal or Publication Title: | Irish Journal of Management |
| Publisher: | Irish Academy of Management |
| Refereed: | Yes |
| URI: | https://mural.maynoothuniversity.ie/id/eprint/20173 |
| Use Licence: | This item is available under a Creative Commons Attribution Non Commercial Share Alike Licence (CC BY-NC-SA). Details of this licence are available here |
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