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Talbot, Philip A. (2003) Corporate Generals: The Military Metaphor of Strategy. Irish Journal of Management, 24 (2): 1. pp. 1-10. ISSN 1649-248X
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Abstract
Examines the historical military, naval and business literature to debate the soundness of the military metaphor that is inexactly accorded to modern strategy. Concept of military strategy; Strategies and their contemporary strategic equivalent according to ancient Chinese author Sun Tzu; Demonstration of the classical ideas of machine-based organisations by King Frederick the Great of Prussia, the archetypical military figure of the man-machine ideology; Timeline of military and business strategy.
| Item Type: | Article |
|---|---|
| Keywords: | Leadership; Strategic Planning; Competitive Advantage; |
| Academic Unit: | Faculty of Social Sciences > School of Business |
| Item ID: | 20178 |
| Depositing User: | IAM School of Business |
| Date Deposited: | 08 Jul 2025 11:46 |
| Journal or Publication Title: | Irish Journal of Management |
| Publisher: | Irish Academy of Management |
| Refereed: | Yes |
| URI: | https://mural.maynoothuniversity.ie/id/eprint/20178 |
| Use Licence: | This item is available under a Creative Commons Attribution Non Commercial Share Alike Licence (CC BY-NC-SA). Details of this licence are available here |
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