MURAL - Maynooth University Research Archive Library



    Positioning the Tour Operator on the International Market.


    Murphy, Monica P. (1985) Positioning the Tour Operator on the International Market. Irish Business and Administration Research, 7 (2): 6. pp. 56-67. ISSN 0332-1118

    Abstract

    The abstract is included in the text.
    Item Type: Article
    Keywords: international; foreign; markets;
    Academic Unit: Faculty of Social Sciences > School of Business
    Item ID: 21001
    Depositing User: IAM School of Business
    Date Deposited: 08 Jan 2026 14:37
    Journal or Publication Title: Irish Business and Administration Research
    Publisher: Irish Academy of Management
    Refereed: Yes
    Use Licence: This item is available under a Creative Commons Attribution Non Commercial Share Alike Licence (CC BY-NC-SA). Details of this licence are available here

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