The concept of enterprise has appeared in a variety of contexts and forms over the last decade or so, and this myriad of meanings has not been helpful in the promotion in Universities of w hat is know n as Enterprise in Higher Education. In order to bring some clarity to the discussion, it is necessary first o f all to rehearse some of the m ore com m on connotations of “enterprise” before going on to analyse the factors which encouraged the development and promotion of the Enterprise in Higher Education program me in general, and in the University of Ulster in particular. I shall then discuss some of the more significant achievements of the programme to date.