MURAL - Maynooth University Research Archive Library



    Defining Uncertainty: The Implications for Strategic Management


    Gibbons, Patrick T. and Chung, Lai Hong (1995) Defining Uncertainty: The Implications for Strategic Management. Irish Business and Administrative Research, 16 (1): 2. pp. 17-31. ISSN 0332-1118

    Abstract

    The uncertainty construct dominates the administrative science literature and the management of uncertainty has been identified as the primary task facing managers (Thompson, 1967; Weick, 1969). Uncertainty arises from both the ambiguous and complex causal structures underlying organisations’ internal operations, surrounding environments and the nexus of relationships between organisations and the environment (March and Olsen, 1976; Collis, 1992). Some theorists have advocated that managers reduce, absorb or avoid uncertainty (Cyert and March, 1963; Thompson, 1967) while others have proposed that “uncertainty creation” can provide strategic benefits to the organisation by confounding competitors (Jauch and Kraft, 1986). As Gerloff, Muir and Bodensteiner ( 1991) note, there are two categories of uncertainty research: the contingency and perceptual approaches. The former are concerned with “fitting” the organisation’s architecture with the exigencies of the external environment. For instance, Lawrence and Lorsch (1967) related differing levels of environmental uncertainty with differing requirements for differentiation and integration. The information-processing view of organisational design (Galbraith, 1973) explicitly related environmental uncertainty as imposing extensive information processing demands on the organisation.
    Item Type: Article
    Keywords: uncertainty; strategic management; organisational learning;
    Academic Unit: Faculty of Social Sciences > School of Business
    Item ID: 21575
    Depositing User: IAM School of Business
    Date Deposited: 19 May 2026 11:57
    Journal or Publication Title: Irish Business and Administrative Research
    Publisher: Irish Academy of Management
    Refereed: Yes
    Use Licence: This item is available under a Creative Commons Attribution Non Commercial Share Alike Licence (CC BY-NC-SA). Details of this licence are available here

    Downloads

    Downloads per month over past year

    Origin of downloads

    Repository Staff Only (login required)

    Item control page
    Item control page