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Galavan, Robert (2004) Doing Business Strategy. In: IMI Handbook of Management. Oak Tree Press, Cork, pp. 365-392. ISBN 978-1860762932
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2004
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Abstract
Key Learning Objectives
�
Understand what strategy is.
�
Get an introduction to the key tools of
strategy.
�
Identify the key elements of the strategy
planning process.
�
Learn what contributes to successful (and
unsuccessful) strategy implementation.
| Item Type: | Book Section |
|---|---|
| Keywords: | Business Strategy; Business; Strategy; |
| Academic Unit: | Faculty of Social Sciences > School of Business |
| Item ID: | 7885 |
| Depositing User: | Professor Robert Galavan |
| Date Deposited: | 08 Feb 2017 16:04 |
| Journal or Publication Title: | IMI Handbook of Management |
| Publisher: | Oak Tree Press |
| Refereed: | No |
| Related URLs: | |
| URI: | https://mural.maynoothuniversity.ie/id/eprint/7885 |
| Use Licence: | This item is available under a Creative Commons Attribution Non Commercial Share Alike Licence (CC BY-NC-SA). Details of this licence are available here |
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