Bastidas, Viviana, Reychav, Iris, Ofir, Alon, Bezbradica, Marija and Helfert, Markus (2022) Concepts for Modeling Smart Cities. Business & Information Systems Engineering, 64 (3). pp. 359-373. ISSN 2363-7005
Cakir, Gültekin, Bezbradica, Marija and Helfert, Markus (2020) Retail Strategy in the Age of Retail Apocalypse – Exploring the Role of Customer Experience Orientation on Retail Performance. In: European Academy of Management Conference 2020, 4-6 December 2020, Trinity College Dublin (Virtual). (Unpublished)
Cirqueira, Douglas, Almeida, Fernando, Cakir, Gültekin, Jacob, Antonio, Lobato, Fabio, Bezbradica, Marija and Helfert, Markus (2020) Explainable Sentiment Analysis Application for Social Media Crisis Management in Retail. In: WUDESHI-DR 2020, 5-6 November 2020, Virtual.
Bielozorov, Artem, Bezbradica, Marija and Helfert, Markus (2019) The Role of User Emotions for Content Personalization in e-Commerce: Literature Review. In: HCI in Business, Government and Organizations. eCommerce and Consumer Behavior. HCII 2019. Lecture Notes in Computer Science (LNCS) (11588). Springer, pp. 177-193. ISBN 9783030223359
Cakir, Gültekin, Bezbradica, Marija and Helfert, Markus (2019) The Shift from Financial to Non-financial Measures During Transition into Digital Retail - A Systematic Literature Review. In: Business Information Systems. Springer, pp. 189-200. ISBN 9783030204853
Bastidas, Viviana, Helfert, Markus and Bezbradica, Marija (2018) A Requirements Framework for the Design of Smart City Reference Architectures. In: Hawaii International Conference on System Sciences 2018 (HICSS-51). AIS eLibrary, pp. 2516-2523. ISBN 9780998133119
Kesavulu, Manoj, Helfert, Markus and Bezbradica, Marija (2016) Towards Refactoring in Cloud-Centric Internet of Things for Smart Cities. In: AIS Pre-ICIS Workshop on “IoT & Smart City Challenges and Applications” – ISCA 2016, 09 Dec 2016, Dublin, Ireland.