MURAL - Maynooth University Research Archive Library



    Items where Author is "O'Connell, Laurence"


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    Jump to: 1999
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    1999

    O'Connell, Laurence and Clancy, Paula and Van Egeraat, Chris (1999) Business research as an educational problem-solving heuristic - the case of Porter's diamond. European Journal of Marketing, 33 (7/8). pp. 736-745. ISSN 0309-0566

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