Pierson, Jo and Kerr, Aphra and Robinson, Stephen Cory and Fanni, Rosanna and Steinkogler, Valerie Eveline and Milan, Stefania and Zampedri, Giulia (2023) Governing artificial intelligence in the media and communications sector. Internet Policy Review, 12 (1). ISSN 2197-6775

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Abstract

The article analyses critical blindspots in current European Artificial Intelligence (AI) policies and examines the potential impact of data and AI in the emerging socio-technical ecosystem of the contemporary Media and Communications (MC) sector from the perspective of critical media and communication studies. We first identify central blind spots in the dominant EU trustworthy and risk-based approach to governing AI. Next, we propose a novel multi-level framework to analyse key policy challenges for governing AI in the MC sector. The framework and discussion are based on desk research and multi-stakeholder expert discussions. The article concludes with reflections on AI governance in development, deployment and use in the MC sector.

Item Type:	Article
Keywords:	Artificial intelligence; Trust; AI governance; European policymaking;
Academic Unit:	Faculty of Social Sciences > Sociology
Item ID:	18077
Identification Number:	https://doi.org/10.14763/2023.1.1683
Depositing User:	Prof. Aphra Kerr
Date Deposited:	25 Jan 2024 15:19
Journal or Publication Title:	Internet Policy Review
Publisher:	Alexander von Humboldt Institute for Internet and Society
Refereed:	Yes
Funders:	Jo Pierson received support from the DELICIOS project (Delegation of Decision-Making to Autonomous Agents in Socio-Technical System) funded by The Research Foundation – Flanders (FWO) (Grant G054919N) and Aphra Kerr would like to acknowledge support from, the ADAPT Centre which is funded under the Science Foundation Ireland Research Centres Programme (Grant 13/RC/2106_P2).
URI:	Publisher
Use Licence:	This item is available under a Creative Commons Attribution Non Commercial Share Alike Licence (CC BY-NC-SA). Details of this licence are available here

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