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Kerr, Aphra (2017) Circulation. Monitoring, Measuring and Adapting to Transnational Markets. In: Global Games: Production, Circulation and Policy in the Networked Age. Routledge, New York, pp. 106-138. ISBN 9780203704028
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Official URL: https://www.taylorfrancis.com/books/mono/10.4324/9...
Abstract
In this chapter of the Global Games book we move beyond the (initial) production stage to examine the implications of platform logics and the networked capability of game devices for our understanding of the circulation of digital games.
The chapter discusses design and metrics, marketing and metrics, community management, Localisation and Culturalisation, and Player Generated Content.
| Item Type: | Book Section |
|---|---|
| Keywords: | circulation; Monitoring; Measuring; Adapting; Transnational Markets; |
| Academic Unit: | Faculty of Social Sciences > Sociology |
| Item ID: | 18981 |
| Depositing User: | Prof. Aphra Kerr |
| Date Deposited: | 08 Oct 2024 09:27 |
| Publisher: | Routledge |
| Refereed: | Yes |
| URI: | https://mural.maynoothuniversity.ie/id/eprint/18981 |
| Use Licence: | This item is available under a Creative Commons Attribution Non Commercial Share Alike Licence (CC BY-NC-SA). Details of this licence are available here |
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