Kerr, Aphra (2017) Circulation. Monitoring, Measuring and Adapting to Transnational Markets. In: Global Games: Production, Circulation and Policy in the Networked Age. Routledge, New York, pp. 106-138. ISBN 9780203704028

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Abstract

In this chapter of the Global Games book we move beyond the (initial) production stage to examine the implications of platform logics and the networked capability of game devices for our understanding of the circulation of digital games. The chapter discusses design and metrics, marketing and metrics, community management, Localisation and Culturalisation, and Player Generated Content.

Item Type:	Book Section
Keywords:	circulation; Monitoring; Measuring; Adapting; Transnational Markets;
Academic Unit:	Faculty of Social Sciences > Sociology
Item ID:	18981
Depositing User:	Prof. Aphra Kerr
Date Deposited:	08 Oct 2024 09:27
Publisher:	Routledge
Refereed:	Yes
URI:
Use Licence:	This item is available under a Creative Commons Attribution Non Commercial Share Alike Licence (CC BY-NC-SA). Details of this licence are available here

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