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    Irish Industrial Buyers and their Attitude towards Industrial Salesmanship and Marketing.


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    Glynn, William J. (1983) Irish Industrial Buyers and their Attitude towards Industrial Salesmanship and Marketing. Irish Business and Administrative Research, 5 (2): 7. pp. 76-85. ISSN 0332-1118

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    Abstract

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    Item Type: Article
    Keywords: marketing; industrial; manufacturing;
    Academic Unit: Faculty of Social Sciences > School of Business
    Item ID: 21070
    Depositing User: IAM School of Business
    Date Deposited: 12 Jan 2026 12:52
    Journal or Publication Title: Irish Business and Administrative Research
    Publisher: Irish Academy of Management
    Refereed: Yes
    Use Licence: This item is available under a Creative Commons Attribution Non Commercial Share Alike Licence (CC BY-NC-SA). Details of this licence are available here

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